Augmented Reality

This personal project, named 'Elixir', is an interactive application concept where users could collect, buy, sell, or trade virtual Augmented Reality (AR) products as NFTs. 'Elixir' would allow users to own magical NFT potions, which would come with an interactive AR filter ability that replicates the effect of a magical power.

Target Consumer

Elixir is specifically designed to target a younger audience than the regular NFT consumer. AR filters are most popular with Gen Z (people born between 1997-2012), so this visualization integrates a whimsical design style in order to appeal to a younger consumer. Click through the following slideshow to view a storyboard of how this platform would function.

Augmented Reality Filter Mockups

The following video contains three low-poly mockups of interactive AR filters that could be featured as NFTs within the Elixir platform. They were created using Blender and Adobe Spark.

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